Justin Hendrix is Executive Director of NYC Media Lab, a public-private partnership between the City’s industry and its universities to drive emerging media and technology innovation and entrepreneurship, and the founding Executive Director of RLab, a new 16,500 square foot facility including co-working labs, classrooms, studios, and more in the Brooklyn Navy Yard that is New York’s City’s home for VR, AR and spatial computing. RLab is the nation’s first city-funded center for research, entrepreneurship and education in virtual and augmented-reality, spatial computing and other emerging media technologies. Previously he was Vice President, Business Development & Innovation for The Economist. He holds a BA from the College of William & Mary and an MSc in Technology Commercialization from the McCombs School of Business, University of Texas at Austin.